Would You Please Sign My Kindle??

Okay, I spend a lot of time covering ideas that others have but here’s one I’ve mulled over…

People love autographed copies of books, especially books they actually enjoyed reading.  But how does that work if your library is in electronic form and all of your books are downloaded to a Kindle or Nook?

No hard copy to treasure and pass on to your kids?  Or to eBay if the author is(gets) really famous?? =)

There are many varieties of autograph apps out there but I haven’t seen something specifically compatible for the e-readers. Wouldn’t it be great to bring your device to a book signing? Or have an author gift you an electronically signed copy of their bestselling book, Unlikely Venture? (Wink, wink).

Sign with your finger and BAM! You’ve got digital swag!!!

I Promise I’m Not An Author-Stalker!

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I’m a little bleary-eyed as I write this.  It’s been a looooong day for me.  I woke up at 4:00 AM because I couldn’t breathe (damn forced air).  Then I tossed and turned for about half an hour before I gave up on any hope of getting a few more winks. 

By that time, my mind was on high alert and I got the brilliant idea for a high drama scene in my second book (still sans title because I’m only on page 30).  I logged a few notes in my iPhone but it just didn’t suffice.  I needed to get the words out, right then.  So I got a cup of coffee and clacked away on my keyboard for an hour. 

I love it.  It’s rough, but has so much emotion.  I’ll go through it again tonight and make some tweaks.  Only one tiny issue. I’m not exactly sure where it fits into the overall timeline.  I have a million ideas surrounding it on both sides, but I don’t know how to position it in the story quite yet.  That will come.  But the scene can work in so many ways.  I’m so excited to figure out how best to use it.

Today was an ultra-busy day and the next few look just as full.  My energy is all but sapped by now, especially after yelling and screaming about homework.  But I got a bit of a second wind after dinner, so I Googled how to become a bestselling author.  Just to get some ideas.  =)

I came across a blog post by an bestselling author and social media guru named Kristen Lamb with tons of great sound bytes about the trade.  I was hooked.  So I followed her blog, followed her on Twitter, commented on her post, commented on another post, and then she followed me on Twitter!  After some more Tweeting and re-Tweeting, I bought her book on Amazon – Rise of the Machines:  Human Authors in a Digital World.  Awesome cover, Kristen!

Even though I have a Kindle, I bought the paperback.  Yes, I’m one of those people who like to make notes on the pages, fold them down, highlight passages and revisit as needed.  I need the hard copy for all that.  It’s just my thing.

Anyway, I hope she doesn’t think that I’m some wacko author-stalker.  I’m just happy to connect.  =)

What’s In It For Me?

Let’s face it, contemporary romance novels are ubiquitous.  So how can you differentiate yours from the rest?  This is a big part of the value prop for an author but you don’t always get an opportunity to deliver a full Power Point presentation complete with charts and Smart Art explaining why your novel commands attention.  All the elements of value prop are essential in crafting your message but here’s the deal…you need an elevator speech to convince people on the spot that you’re book is worthy of their time and money.

I’m always challenged by the 30-second spiel.  By nature, I’m very long-winded so trying to whittle down my delivery into one or two sentences throws me into a major tailspin.  Luckily, I’ve learned to tailor my writing style with the help of a very patient editor.  But summing up my fabulous manuscript into so few words?  Impossible!

The problem is, if you can’t be proactive and distinguish yourself quickly, people will automatically assume you’ve written the next Fifty Shades.  At least, that’s the assumption I’m faced with most often.

Here’s how the dialogue usually goes:

“Kristen, you wrote a book, how fantastic!  What’s it about?”

“It’s a contemporary romance novel.”

(The knowing smile and head nod)  “Oh, so it’s another Fifty Shades?”

“Haha, no.  Actually mine is much hotter.  In fact, it’s so intense that steam will rise from the screen of your e-reader and peel the paint off your walls.”

Well, there’s a very convincing value prop!  But I’ve found that it’s not exactly proper as a description for my eighty year-old aunt or my son’s preschool teacher.  So I made some changes.  I’m still working on variations but this is the latest:

“It’s an emotional tale about an unlikely romance that develops between two people and is ultimately threatened by the heroine’s risqué past.”

I typically leave out any sexual references unless specifically asked.  Not everyone would appreciate that granular a description.

The key is to generate enough interest with your elevator pitch so that it drives the potential reader directly to the Kindle e-bookstore to buy your novel.  Not an easy feat, but that’s why the value prop is so important.  Once you’ve identified all the fabulous elements of your book, you can shrink them into a meaningful sound byte, kind of like creating a tiny URL.

 

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