I’m thrilled to announce the cover reveal for the debut contemporary romance novel by Mia Rivers, “Beneath The Layers,” which launches in March 2015. This fast-paced, sexy novel will keep you wanting more and just wait…when you think it can’t get any hotter, it DOES. Boom! The ENDING. Seriously. I gasped. Synopsis I have aContinue reading “Happy Cover Reveal Day! “Beneath The Layers” By Mia Rivers”
Category Archives: Uncategorized
See A Need, Fill A Need
Yes, I stole the title from the movie “Robots.” But I just credited them, so we’re good. It’s a powerful statement, one that begs a question… Are people going to pay for your idea or service? This is the very first question you need to ask yourself as an entrepreneur. And answer it honestly becauseContinue reading “See A Need, Fill A Need”
Please Brand Me Now!!!!
Branding. Argh. Sooo challenging…and so permanent. It needs to be just right. Identifying your “brand” is kind of like going to college, where the goal is trying to figure out what you want to do with the rest of your life. But at eighteen, who really knows THAT? You have to pick a major but what areContinue reading “Please Brand Me Now!!!!”
The Flower Power Entrepreneur
Do you know what I absolutely hate spending money on? Greeting cards. I spend tons on cards for people that may be displayed on a counter for a couple of days and then casually get tossed into the trash. Even the “discount” cards are still around $2.99. And let’s not even discuss the dollar store cards.Continue reading “The Flower Power Entrepreneur”
It Can’t Just Be Smart…It Needs To Be Vogue
It can’t just be a “smart” watch. Because Apple would effectively eliminate and alienate every style-and-label-conscious consumer in its target audience. Common objection to an iDevice gracing my wrist – Why do I need a smart watch? I’d rather sport a Chanel J-12 or my Cartier Balloon Bleu. I have an iPhone…with a super blingy case…I’mContinue reading “It Can’t Just Be Smart…It Needs To Be Vogue”
Jersey Girls Love Their Barefoot Sandals!
Ahhh…Oyster Fest 2014. Lobster rolls, crab cakes, clams, oysters, beer and…bling? Something I’ve always loved about the festivals in Jersey is that they celebrate small business owners. We always find interesting products in our travels and if they are any bit girly, Lulu is at the table, front and center, ready to patronize. Yesterday wasContinue reading “Jersey Girls Love Their Barefoot Sandals!”
Yet Another Teaser & Giveaway…YAY!!!!!
Hubby was just on Facebook and pointed to a picture of a girl named Gina who just had a Scrabble piece of the letter “G” tattooed to her ankle. He said, “Would you ever do that?” And I shook my head vehemently. “No, absolutely not. My name doesn’t begin with a ‘G’.” LOL. But seriously….Continue reading “Yet Another Teaser & Giveaway…YAY!!!!!”
How Much Of A Sucker Are You???
Grandpa took the crew to football tonight. I am super-excited It’s been a long week and I really need to kick back with a glass of vino. Ahhh. I hear the chardonnay screaming at me to take the first refreshing sip. But I resist, I just need to put away a few more stray toys. OnlyContinue reading “How Much Of A Sucker Are You???”
How Can I Find Key Influencers In My Niche?
Start-ups are typically cash-poor, at least in their very early days. So how the heck are CEOs supposed to get the word out about their fabulous offerings? Marketing firms, publicists, advertisers…everything costs MONEY! CEOs need boku bucks in order to develop their ideas into something saleable but then they need even MORE money to reachContinue reading “How Can I Find Key Influencers In My Niche?”
Wouldn’t It Be Awesome If I Was A Developer Who Could Program My Own Freaking Ideas??
I’ve been extremely occupied with edits for my second novel, “Nothing Ventured,” this week. And I thought there was no creativity left in my overworked brain to pour into the old entrepreneurial arsenal. Thoughts of Mia and Chris incessantly swarm my mind and my sole focus is to finesse their love story to the satisfaction of my editor.Continue reading “Wouldn’t It Be Awesome If I Was A Developer Who Could Program My Own Freaking Ideas??”