Stop Hounding Me With Buy Links!!!!

People want to buy but they don’t WANT TO BE SOLD!

I love that quote. It’s so true. How many times do you go into a store, greeted by eager-beaver salespeople asking if they can help you find something to buy?

I could never be in sales…

But alas, I AM.

I’m an indie author. Not only do I write, but I also market and SELL.

Like with most businesses, the market is pretty much saturated with books. You name it, there’s a genre out there. And about a trillion books within each, with more and more being self-published on a DAILY.

Courtesy of 365til30.com

Courtesy of 365til30.com

As an entrepreneurial author, you may find success in publishing a book that embodies a brand-new concept, something new, different and alluring because it is outside the norm.

But that’s risky because people like what they like and most are creatures of habit. So unless you come up with something cutting edge that an influencer finds appealing, you may be SOL with that plan.

But fear not…there are other ways to gain an audience.

The world of indie publishing is very different now than it was a year ago. Isn’t that insane? I Google articles and if they are pre-2013, I rarely bother reading them because they are THAT outdated.

Social media takes the front seat with indie publishing. You need a presence and you need a ridiculously large network to get your name out there. But that’s not even enough…

The challenge is building a network where you form meaningful relationships, not just hey, post my link and I’ll post yours kind of stuff. That doesn’t do anything. It’s all white noise. And like I said, people get annoyed at the constant buy links. They aren’t helping authors move units.

The ideal is to build relationships online that translate to relationships OFFLINE. Grassroots efforts ultimately result in more widespread awareness, although they take time to gain traction. I’ve given plenty of books away…why? Because if you read “Unlikely Venture” and tell ten friends that you loved it, maybe they will buy and love it…and leave a review on Amazon. =)

And when “Nothing Ventured” comes out, they’ll be anxious to get their hands on that story and tell even more people if they enjoy it. By the time “Venture Forward” is released, I will have established a fan base (hopefully) for the rest of my author career.

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Here’s the key takeaway – Always keep focus on PEOPLE. Create for them, market for them, make them happy and excited because they are the ones who can make or break any of your entrepreneurial endeavors.

Trailer Alert and Giveaway!!!

YAY!!!!  So excited to share the trailer for “Unlikely Venture!!!”

Aren’t they a perfect James and Jessica??  Matt Lanter…mmm…so delicious. =)

And don’t forget to check out the giveaway. You can enter to win a signed copy of “Unlikely Venture” and $20 Amazon gift card!

Click here to enter the Rafflecopter giveaway!

Think I Found My Solemate

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I love wearing ridiculously high heels.  You know, the kind that make you cringe in anguish with each step taken after a short while of wear.  Regrettably, as I age, my threshold because shorter and shorter. The pain is never a deterrent for me.  Nope, I suffer willingly. I ignore the toe-crushing sensations and the […]

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How To Make A Big Splash…Relatively Speaking

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Launch week was AMAZING!!!!  Okay, I’m not hitting the USA or NYT bestseller lists, but “Unlikely Venture” held onto 2 Amazon bestseller lists – to this moment!  And the rankings are awesome!  I worked really hard to make a big splash launch week and I’m very happy with the results…though I will tirelessly work towards […]

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Just Add A Hint Of Sex To The Title

Courtesy of https://getemailmarketingsolution.wordpress.com/2013/11/18/create-enticing-subject-to-gain-the-real-advantage-of-mass-mailing-software/

Okay, so about a week ago I wrote a post about email marketing techniques.  Remember…I said I wanted to figure out a way to get people to actually open my newsletter?  On my big BOOK LAUNCH DAY??? Well, here are the results of my efforts.  Out of 229 recipients, 45.4% opened the email. That is […]

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IT’S LAUNCH DAY!!!!!!!!!

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It is finally LAUNCH DAY!!!!  You can find “Unlikely Venture” pretty much everywhere online at a special launch price of $0.99 – Amazon, Barnes & Noble, Smashwords, Apple iBooks, Kobo…take your pick. =) I am SO thankful for the enthusiasm and support of my family and friends…it’s been a long road but we’re finally here! […]

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Don’t Go It Alone

Courtesy of www.venturebeat.com

Entrepreneurs aren’t superhuman. Sure, they have drive, vision and dedication but that doesn’t always guarantee success. It’s easy to get derailed and frustrated when things don’t go smoothly as planned. And trust me, they never do. The road to greatness is fraught with challenges so why not rely on help from others who share your […]

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Steamy Shower Scenes & Swag

Courtesy of www.canalsidemedia.com

How many mailing lists do you subscribe to? Of all the emails that clutter your inbox, how many do you actually read or even OPEN, for that matter? I’m sure the number is looooooooow. (It certainly is for me.) So why bother sending them? They’ll probably get deleted on sight anyway, right? Probably. But if […]

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You Have Five Seconds To Impress Me…GO!

Courtesy of www.eagleonline.com

I’m long-winded by nature. If something can be stated in five words, it will take me thirty to get there. Luckily, I’ve tempered this in my writing.  But speaking…yeah, takes me a while to get to the point. So it’s no surprise that I hate the words “elevator speech.” This is the golden opportunity to […]

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I Want A New Drug

Courtesy of www.rlsbb.com

Some people say you should write what you know. It makes sense, doesn’t it? After all, you can deliver a more compelling story if you’re familiar with the subject. My editor told me from day one to expand out of my comfort zone and do just the opposite. When I wrote Unlikely Venture, I had […]

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