I Need Some Advice…And A Line Of Credit

Let’s face it. New business owners have a heck of a lot to learn when they’re first starting out and they often learn very costly lessons. Wouldn’t it be great to have a trusted funding resource with expertise in your industry, which could guide decision-making with sound advice and help you better manage your financialContinue reading “I Need Some Advice…And A Line Of Credit”

Why Do Startups Fail?

A multitude of potential pitfalls can negatively impact entrepreneurs as they eagerly try to build their fledgling companies…and basically crush their spirit if allowed. In my experiences, there are four reasons that stand out the most: Lack of Research – Research is imperative. It provides insight about what your competitors are doing so can stay severalContinue reading “Why Do Startups Fail?”

There’s Nothing Taboo About Failure

Hi, my name is Kristen and I am a handbag junkie. In fact, I love them SO much that I spent a very large sum of money to design and sell my own. Unfortunately, though I cherished those handbags and saw them having a unique value proposition, my business never did become profitable. I reallyContinue reading “There’s Nothing Taboo About Failure”

This Love Affair Will Cost You

There is a really good reason why feedback is so critical in the product development process. MONEY. Hmm, interesting.  Tell me more. If you go down a path without prospective customer feedback, you run the risk that you will never be able to gain traction in the marketplace. You WILL feel strongly about your product. ThisContinue reading “This Love Affair Will Cost You”

How To Land The Sale

People want to buy but they don’t want to be sold. Words to live by for a sales person. You want to establish a customer base but that takes time. You have to nurture customer relationships because that’s how you become successful long-term. You don’t want to sell one product to one customer. You wantContinue reading “How To Land The Sale”

Are You Creating Something Disruptive? If Not, Get Back To The Drawing Board!

I’m a lot of things.  Patient is not one of them.  And it cost a boatload of cash for me to realize that rushing toward the finish line without a solid pair of running shoes is the surest way NOT to win the race. You see, back when I decided that I was going toContinue reading “Are You Creating Something Disruptive? If Not, Get Back To The Drawing Board!”

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