Let’s face it – the unknown is daunting.  Even extensive planning can’t always prepare you for challenges you may face in your entrepreneurial endeavors – whether you’re a startup CEO, a handbag designer or an aspiring indie author. Sometimes you just need to trust in yourself and be confident in your abilities. Obstacles may seem…
***Unlikely Venture By Kristen Luciani*** Read It For ***FREE*** Until 9/27!!! Here’s the thing about keeping secrets… After devastating news threatens her livelihood, Jessica Latham swears off men…until she meets Silicon Valley rising star, James Callahan. But when a vindictive frenemy exposes Jessica’s scandalous secret, James is forced to choose – his company’s future or…
We all want a big-splash launch – no matter what the offering. Who wouldn’t want mountains of accolades and recognition for a job well done? In the period leading up to your big day, the best advice I can give consists of one very important word – plan. Planning is critical to a successful launch,…
I love spinning tales of romance in the Silicon Valley setting. I’m told I seriously over-glamorize the lifestyles of my heroes and heroines but whatever. IÂ write FICTIONÂ so isn’t that kind of a requirement? I mean, I have to keep things interesting. right? WINK, WINK As an entrepreneur, I am fascinated with goings-on in the Valley….
Marketing. It’s a word that simultaneously excites me and makes me cringe. Platforms are constantly changing, making it difficult to reach a target market (ahem, Facebook), prospective customers are tuning out more and more because there is a constant glut of information being thrown at them, key performance metrics that trended positive six months ago…
Happy Friday everyone! Here’s a question to all you self-proclaimed entrepreneurs out there – How long does it take you to get back on the proverbial horse once you’ve been bucked?? Check out this great little clip from Barbara Corcoran on the secret to handling rejection. It’s not about how many times you fall, it’s…
Boiling the ocean. So cliché. We hear those words all the time in corporate America. It basically means you are trying to do way too much within a given endeavor/timeframe. Usually, those projects end up failing because you didn’t focus your efforts on the goal at hand and you let things get way out of…
Want to know one of my biggest pet peeves? The chronic complainer who LOVES to point out problems but NEVER volunteers a solution. Those people irritate the hell out of me. Guess what? If you want to be successful in business, DON’T be one of those people. I’m fired up, can’t you tell with all…
I’ve been a big ball of stress lately. Wound like a top and spinning out of control. Working on three books, each at different lifecycle stages, plus working full-time and being a mom to my three little ones, a housekeeper and a happy wife…yikes! Hello, DOWNTIME?? Strange as it may seem, stress fuels my drive…
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