You can’t crush true entrepreneurial spirit. If you have it, it’s only a matter of time before you find your niche. Each “failed” attempt has to be viewed as a lesson learned. The real failure comes about when you don’t take anything away from the experience, when you don’t apply any of your newfound knowledge…
So you’re sitting in front of your laptop a couple of months post-launch scratching your head, thinking “What the heck should I do NOW?” Very good question. It’s one that I’m pretty sure most small business owners have. Launch week ROCKED!!! We sold a TON!!! But now? Two months later? CRICKETS. You’re still a ways…
There is a really good reason why feedback is so critical in the product development process. MONEY. Hmm, interesting. Tell me more. If you go down a path without prospective customer feedback, you run the risk that you will never be able to gain traction in the marketplace. You WILL feel strongly about your product. This…
Picking the name of your startup is a really important exercise. With any luck, you’ll have it forever. It’ll drive your logo design…LOL. I’m a sucker for logos. Huge fan of Fiverr and Vista Print. Your company name is your primary identifier. In my opinion, it should have meaning, relevance and most of all, be…
Yes, I stole the title from the movie “Robots.” But I just credited them, so we’re good. It’s a powerful statement, one that begs a question… Are people going to pay for your idea or service? This is the very first question you need to ask yourself as an entrepreneur. And answer it honestly because…
I read a lot of interviews in Entrepreneur magazine. A LOT. If you haven’t already picked up on this, I am obsessed with all things start-up, Silicon Valley and innovative. Unfortunately, my own endeavors led to one pile of handbags and a second, larger pile of debt. But I’m still an entrepreneur…and as such, I need…
I’m a lot of things. Patient is not one of them. And it cost a boatload of cash for me to realize that rushing toward the finish line without a solid pair of running shoes is the surest way NOT to win the race. You see, back when I decided that I was going to…
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