Wanna Be A Crowdfunding Success Story?

Aspiring entrepreneurs can learn so much from crowdfunding success stories. Taking advantage of websites like Kickstarter puts your brilliance on virtual display for a whole host of future customers. But if you want to command major bucks for your company, carefully consider the forthcoming pieces of advice. Incorporating them into your pitch will make your idea that much more investment-worthy and ultimately help you meet your fundraising goal.

Courtesy of www.blackenterprise.com

Courtesy of www.blackenterprise.com

1. The Elevator Pitch – If you can’t sell your idea during an elevator ride, LEARN HOW TO DO IT. Embrace the art of writing an elevator speech and then memorize it. Practice it in front of a mirror. Think about a tweet. You get 140 characters to make someone decide to favorite or retweet your thought. Same concept applies here. Two sentences, thirty seconds – compress that story and sell the heck out of it before your target audience loses interest. You have one shot to captivate them. Don’t mess up.

2. Swear Partners To Secrecy? – Not if you want to heighten awareness of your product or service. Pre-launch is super-important because you want to have your “street team” already assembled and evangelizing your offering. Get the word out by leveraging your network, which will best position you for a big splash. Don’t be afraid of someone stealing your idea. Chances are pretty good nobody will run with it and beat you to the punch.

3. Plan For Delays – Challenges often crop up when planning for a product or service release. Best case, you launch on your scheduled date. But always have a contingency plan in place as backup, as well as a communication ready for all the folks eagerly awaiting your launch. You want to keep them personally invested.

4. Just Give Me A Reason – The product is supremely important to prospective investors BUT the story should never be overlooked. To sell a product, you need to establish a reason WHY someone should buy. Use the story to create the perception of need and watch it drive the demand.

What other pearls of wisdom can any of you successful crowdfunders share??

If You’re A Mom Who Loves Red Wine, This Is For YOU!

Let’s face facts. Kids make a freaking mess. How many times have I had my little ones eat in their underwear so they don’t destroy their outfits? Whoa, too many times to count. You’d THINK they would eat over the table…I only scream out the request about fifty times a day!

But, fortunately for me and my obsessive-compulsive tendencies, a fabulous new product innovation was recently funded on Kickstarter and it promises to allay my concerns about dealing with offensive fabric stains FOREVER!!!!

Introducing…LiquidOff: The Magical, Self-Cleaning, Water-Repelling Spray

Courtesy of www.liquidoff.com

Courtesy of www.liquidoff.com

This revolutionary invention uses nanotechnology (which is the manipulation of matter on an atomicmolecular, and supramolecular scale) to offer a safe, effective self-cleaning solution that is eco-friendly and mind-glowingly effective. Check out this video. You’ll gasp. I did.

According to statements made by the company, LiquidOff will never affect the look, feel, breathability, or color of any treated materials. As you can see in the video, the proprietary technology allows for water and dirt to simply bead up and roll off the surface of textiles and fabrics. How incredibly cool is THAT?!

*I’ve not yet rated this product but I can’t wait to test it out!!!

How Much Of A Sucker Are You???

Grandpa took the crew to football tonight.  I am super-excited  It’s been a long week and I really need to kick back with a glass of vino.  Ahhh.  I hear the chardonnay screaming at me to take the first refreshing sip.  But I resist, I just need to put away a few more stray toys.  Only then can I relax.

Or, maybe not.

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Can you tell what this is?  If not, you must not have little boys.  They are LEGOS.  Teeny tiny pieces of plastic ALL OVER MY KITCHEN FLOOR because dippy Mommy picked up a container by the unlocked lid.  Freaking brilliant, right?

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I eye the wine glass and bite my tongue to halt the expletives threatening to escape my mouth.

And as I pick up the pieces, only a couple at a time because you really can’t grab more than that, I have a brilliant thought.  I need a sucker.  No, I’m not talking about my Hubby (hee hee).

“The Sucker” is a contraption that you can use to “suck up” these annoying little health hazards.  I say health hazards because heaven forbid you step on one in your bare feet.  Nothing can stop THOSE expletives from exploding, trust me.

My invention would collect these annoyingly tiny pieces and you could pop open a trap door to unload them into a box in your playroom!  The best part is that “The Sucker” would be designed to pick up these pieces, so you’d never have to worry about ruining the belt, the engine, the roller and whatever other parts of a vacuum you’d otherwise destroy by accidentally picking up that kind of crap.

I need to get this on Kickstarter.  Anyone with kids would LOVE it!

And now, I’d like to enjoy my wine.  FINALLY!  Before the crew gets back. =)

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